We help you decide
Acuité Group is an Indian financial service provider in the ratings and research sector. Its mission is to empower financial market participants through timely information, incisive analysis and unbiased opinion. Acuité (pronounced as 'a.kui.tey') is a French derivation of the word 'acuity', implying a sharp vision in terms of expertise, opinion and purpose.
Help financial market grow and be more efficient
Empower market participants through timely information, incisive analysis and unbaised opinion
Our values define our actions at every step of doing business
Trust | Innovation | Excellence
We believe our incisive knowledge and opinions presented through Ratings & Research act as the strong foundation for empowering the entire financial ecosystem.
The most primary element of the logo is the Accent Cluster in a myriad of colours. The cluster represents our pursuit to bolster India's financial ecosystem and act as a frame of reference for customers, investors, bankers, exchanges and regulators. The accents of varying lengths symbolize the incisive insights and opinions we present based on multiple perspectives while covering companies across industries, scales and sizes.
Literal to its name, the accent cluster showcases the enhanced and accentuated experience, we bring consistently to our stakeholders through top-notch ratings, research & assessments that really gives them leading-edge insights.
The colour palette represents the transformation from amber tones to a distinctive green - the different degrees of tangerine implies the gradual but steady evolution of companies on our rating scale, while the green is apt for the highest standard which is awarded only to the best and hence a class apart.
The distinct dash of green is a symbolization of the healthy and fair environment we create to nurture and empower our stakeholders. Our observations not only provide a competitive edge to our customers but also serve as the foresight to investors and bankers. They give courage to our employees and an independent stance to regulators.
All these powered by simple objectives of dissolving information asymmetry, and facilitating smarter decision-making, create a robust financial ecosystem.